Today, organizations like Intel, Ford, and Disney have joined Shell in employing strategic foresight tools and resources for organization-wide strategy development and innovation. Contrary to traditional strategic planning, which relies largely on spreadsheet-based models to extrapolate historical performance into a linear future plan, strategic foresight explores future trends and drivers to create scenarios to impact future strategy design.
Join Bridge Innovate’s Mary Kim, joined by guest speaker John McCabe of Aether Learning for a discussion on strategic foresight. You’ll hear how strategic foresight seeks to derive insights from an environmental scan across a PESTLE field to access implications for business strategy and innovation agendas to enhance operations, profitability, and competitive advantage.
You’ll come away from this webinar with a better understanding of how strategic foresight is used to:
Discover the personal and organizational biases that become blinders to new ideas and potential disruptors.
Explore the environment for emerging issues in political, economics, social, technology, legal, and environment areas.
Inform strategy, innovation agendas, and action plans.
Want to join us but the timing isn't right? If you sign up anyway, we'll be sure to send you a link to the recording after the webinar.